Established in 2009 Nena & Pasadena was birthed, after AFL superstar Lance “Buddy” Franklin joined forces with one of Australia’s leading menswear labels, to create a fun, outgoing and vibrant street wear label that captured the attention of thousands!
The brand received an overwhelming response and became a household name in no time, Nena & Pasadena is best known for its graphic and explicit prints that are a stand out in any crowd. The brand is strong, masculine and bold, not for the faint hearted!
The t-shirts are not only created here in Melbourne but they are sewn, stitched and designed here also, which adds to the depth of the brand – supporting all things Australian!