I once saw Jamie Blakey dressed as Wonder Woman...
In true Jamie style she had whipped together an awesome outfit hours before the party and looked like sex on legs when she rolled up, all smokey eyed, power hair and lycra. It was only when I looked back on these photos a year or so later, James assuming the strong 6 foot Wonder Woman stirling pose, hands on hips, staring straight down the barrel that it occurred to me... this wasn't any kinda alias or alter ego....Jamie Blakey is in fact a bloody super hero!
From jumping on a bus from Queensland to Sydney when she was a teen, hand making the first denim jeans on her bedroom floor to building an internationally successful brand in just 10 years. Jamie is the most motivational, creative and ingenuitive person I have ever met. The words 'can't and 'won't' do not exist in her vocab. Give her 30mins, a bag of fabric and a sewing machine and BOOM your on the social pages 'it gal' list by Sunday.
And she does this all with an essence of pure calm and a no-bullshit attitude.
Dressed as a bohemian mechanic one day and Slash the next, James takes direction from everyday inspiration more than trend. The company organically carves it's own path through a crazy haphazard world of fashion, maintaining an emphasis on the mantra "if it isn't fun then why do it?". This ethos is bred through every facet of One Teaspoon. The hot as shit staff, the kids chillin' in leather jackets, the sexy hubbies to the breed of dogs they walk. The type of chicks you wanna invite back to your dinner party coz you know you'll be up till 4am talking about first kisses and dodged bullets, eating cold Domino's and playing 'guitar hero' just to drag it out one more hour. There ain't no 'I' in Team, reins true under the OT roof. It's a creative humming nest of energy. A team of people who welcome collaborations and turn ideas and dreams into reality in the most creative and fun ways possible.
One Teaspoon has dug it's leopard print flag in the ground and marked it's territory by providing awesome chicks with cool threads, 24/7 from the beach to the streets of the big smoke. James aka Wonder Woman ain't going nowhere soon, she is and will continue to ride her own wild horse into a glorious sunset in a damn hot pair of the best denim shorts you will ever get your cotton pickin hands on!
Jump on board the OT train and enjoy the Love affair with life, the best journey you can ever imagine.
